Kerastase L'Incroyable Blowdry lotion
Reliable shipping
Flexible returns
Kérastase L’Incroyable Blowdry Lotion is a heat-activated styling lotion that provides flexible hold, long-lasting shape memory, and frizz control for flawless blowouts. Formulated with advanced SRS® (Smart Styling) Microwax Technology, it allows hair to be re-shaped with heat tools even days after the initial blow-dry—without reapplying product. Ideal for all hair types, it delivers smoothness, shine, and thermal protection up to 450°F (230°C), while keeping styles touchable and full of movement.
Key Benefits:
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Long-Lasting Shape Memory: Reactivates with heat for effortless style touch-ups.
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Heat Protection: Guards hair against heat damage up to 450°F (230°C).
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Frizz Control: Smooths and tames flyaways for a sleek, polished finish.
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Flexible Hold: Provides natural movement and bounce without stiffness or buildup.
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Suitable for All Hair Types: Ideal for those who style regularly with heat tools.